Following various rumours, Kanye West’s new video for All Day (which also featured unreleased track I Feel Like That) received its premiere yesterday as it began a six-day showing at LA’s Museum of Art.
Directed by Steve McQueen, the full 9-minute visual was craftily captured by a visitor to the museum (all phones were supposedly confiscated, but seems one managed to slip through the net), and comes with the below description:
“All Day/I Feel Like That” plays upon the relationship between the camera and the subject. As in a meeting between the bull and the matador, it remains unclear who chases whom within the arena. The roles of pursuer and pursued are at times inverted. Shot in a single 9-minute take with natural lighting and minimal context, McQueen accentuates the immediacy and intensity of the performer up close. Every movement of West is seen; every breath felt. It becomes apparent how the song itself fuels West’s performance, from the bravado in “All Day,” to the vulnerability of “I Feel Like That.”
Catch the full video at the top of this post – the clip opens with All Day, before slipping into I Feel Like That just over the halfway point. Needless to say, Yeezy’s gonna be fairly pissed at the leak, but hey, that’s the 21st century for you, right? Both All Day and I Feel Like That are expected to appear on Kanye’s forthcoming album SWISH, though no release date has been announced so far.